AI Insights · Timothy · July 2025
Top Reference Apps on iOS in Ireland: Q2 2025 Performance
Explore the performance trends of the top reference apps on the iOS platform in Ireland for Q2 2025, with insights on downloads, revenue, and active users.
In the second quarter of 2025, the performance of leading reference apps on iOS in Ireland showed varied trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, reveals the dynamics of these apps in the market.
Hallow: Prayer & Meditation experienced fluctuations in its weekly revenue, starting at approximately $4.7K and decreasing to around $1.8K by mid-May. Downloads remained relatively stable, peaking at 194 in mid-April, while active users slightly decreased from 1.6K to 1.4K by the end of June.
Ancestry: Family History & DNA saw a significant increase in revenue, reaching nearly $1.5K in early June. Downloads peaked at 251 in mid-June, with active users growing from 377 to over 500 during the same period.
Picture Bird - Bird Identifier showed a strong revenue increase, hitting over $1K in late May. However, downloads declined from 175 to 100 over the quarter, while active users maintained a steady range between 800 and 900.
MyHeritage: Family Tree & DNA displayed varied revenue trends, peaking at approximately $1.2K at the start of the quarter. Downloads remained consistent, with a peak of 275 in early June. Active users decreased significantly from 2.5K to just over 1K by the end of June.
Finally, CoinSnap: Coin Identifier recorded stable downloads, averaging around 300 weekly. Revenue peaked at $895 in late April, while active users saw an increase, peaking at 4.4K in early June.
For more detailed insights and data, you can explore further on Sensor Tower's platform.
